"Mattstache" Returns with New Beard, New Tune
A YouTube video by Rutgers professor Matthew Ferguson went viral in February, and Ferguson has released a second video in the same theme.
The beard is back.
Matthew "Mattstache" Ferguson, 29, the Rutgers University staffer who saw his lip syncing video starring his beard in various stages of shaving go viral in February, has done it all again.
His new video, released at midnight on June 7, again features Ferguson in six different states of shaving, lip syncing to the popular song "Where Have You Been" by Rihanna.
Looking to improve on his previous video, Ferguson bulked up the choreography and put more into the respective "personalities" of the six versions of his head floating on screen, aspects of the original video that were loved by fans, Ferguson said.
"People have been asking for another video since the day after the first one," Ferguson said. "We've got about 1,000 followers on twitter and 1,000 subscribers on YouTube who've been sending us ideas and requests."
After two months of growing his beard in, Ferguson again worked with longtime friend and filmmaker Brian Bennett of Dynasty Films. The duo filmed for about nine hours on June 5 and edited on June 6 for the next day release.
"This video took twice as long, mostly because I kept messing up the head dancing," he said.
Ferguson's video for Nicki Minaj and David Guetta's "Turn Me On" has received 1,118,662 views.
The video for "Where Have You Been" has received 20,545 views.
Despite aggressively Tweeting and Facebooking the video of "Turn Me On," Ferguson said that Minaj never acknowledged seeing it. He is hoping Rihanna sees the new video and Tweets it out to her followers.
So far, Entertainment Weekly's website has caught wind of the video, using the headline "Weird Guy lip-synchs with weird Rihanna".
A constant goal for Ferguson and Bennett has also been to get the attention of celebrity talk show host Ellen DeGeneres, in which they have not yet been successful.
"I think Ellen would appreciate the silly-ness. Somebody out there has to know her...Help us!" he said.
As with the previous video, Ferguson said the main idea is simply to make people smile.
"This video is ridiculous. We had a blast making it," he said.